Is AppleTV the worst product of 2007?  My opinion – yes and no.  Yes, I think that the implementation is very un-Apple, because it’s not unique enough to compel Apple devotees to purchase one.  After all, most of these users already have a TiVo (or equivalent) and aren’t going to buy something just to watch iTunes content.  MTV, for the most part, already covers much of that market.

On the other hand, I think that there is promise here if Apple can get past where they are today and add content for television with the same success that they’ve managed to get musical content.  Imagine, if you will, you could go to AppleTV and buy first-run movies electronically instead of on DVD.  Perhaps, because you’re purchasing digital content you can even burn that out to a DVD and have the best of both worlds?  I believe that people are going this way and that some company will win the battle.  Perhaps it’s not too late for Apple, but they need to get moving and promoting with the same passion that they do their other products.

~geek